Electrified Vehicle Intelligence for Ford Dealers

Lectrium equips Ford dealerships with VIN-level tools that enhance how electrified vehicles are presented online. Interactive insights around range, efficiency, charging, and ownership help shoppers make informed decisions while keeping them engaged on your site.

Designed for How Ford Customers Shop

Shoppers exploring electrified vehicles want straightforward information about range, charging, and long-term ownership before visiting the dealership.

The Lectrium Dashboard enhances Ford Vehicle Detail Pages with interactive, VIN-specific insights that help shoppers understand electrified models and move confidently toward a purchase decision.

With the Dashboard, Ford dealers can showcase:

  • Accurate range and efficiency data

  • Clear charging time and plug-type explanations

  • Ownership savings and cost insights

  • VIN-specific details for EVs, PHEVs, and Hybrids

  • A seamless, intuitive experience designed to integrate naturally with your Ford dealership website

ALL AVAILABLE DIRECTLY ON THE VDP — WHERE SHOPPERS ARE MAKING THEIR DECISIONS.

Why Ford Dealers Work with Lectrium

Smooth Website Integration

The Lectrium Dashboard connects quickly to existing Ford dealership websites and integrates directly into current VDP workflows, giving teams powerful electrified vehicle tools without adding technical complexity.

OEM-Approved & Brand Compatible

Lectrium aligns with Ford program requirements and is designed to complement Ford’s digital retail standards, ensuring the experience feels consistent with the brand.

Increase Shopper Engagement

Insights into range, charging, ownership costs, and battery information keep shoppers engaged longer, helping them explore electrified vehicles with greater clarity and confidence.

Improve Electrified Lead Quality

By answering common electrified vehicle questions earlier in the journey, Ford dealers connect with better-informed shoppers and generate stronger, higher-intent leads.

Transforming the Ford VDP Experience

Every Ford VDP can do more than display specs. With the Lectrium Dashboard, it becomes a richer shopping experience that helps customers evaluate electrified vehicles with greater confidence.

  • More shoppers stay engaged with electrified inventory

  • Sales teams connect with buyers who are better informed

  • Dealers get stronger visibility into shopper interest and on-page behavior

BUILT TO MAKE ELECTRIFIED SHOPPING CLEARER, EASIER, AND MORE ACTIONABLE.

Trusted by Forward-Thinking Dealers

Lectrium is trusted by 500+ dealerships nationwide, including OEM-certified programs with Ford.

Equip Your Ford Store with Lectrium

Give Ford shoppers the clarity they expect and equip your team with tools that make electrified vehicle conversations easier and more effective.